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By Lynne Suzanne Picture the scene! Youre sat at home, leaning over the dining room table. Chewing your pen top, surrounded by receipts, entry forms, labels and all manner of comping paraphernalia. For the twenty-fifth time youve asked yourself why you want to win a trip to America to see a basketball game with XYG lager and still youre no closer to finding the answer. Sound familiar? Its no wonder you become disillusioned and disheartened. So what happens next? You can resort to sending in a revamped chestnut which has won countless prizes either in its original form or revamped, for instance: “Connoisseurs select them, promoter perfects them” “Experts select them, customers prefer them” That sort of thing! Or, perhaps like me, you simply make yourself a nice hot cuppa, switch on the TV and see whats been happening in your favourite soap. So, I thought, theres got to be a better way. Seek and you shall find. The answer came to me whilst ironing, of all things. Give your little grey brain cells a problem to work out, then instead of worrying, forget it, do some other task like gardening, ironing or cooking your lunch, and hey presto, when you least expect it, the answer pops into your head. So it was with slogan writing. My four steps to successful slogan writing are: brainstorm, phrases, tiebreakers, sparkling slogans. I have won cars and holidays using this method. Well, back to the ironing. Tedious job, but nevertheless, it was when inspiration struck. Instead of turning phrases round to see if they sound better in a tiebreaker, why not turn the whole slogan writing thing on its head. Instead of writing a tiebreaker slogan to fit a competition lead-in line, why not write a slogan and then simply wait for the right competition to come along. Eureka! Instantly the pressures off. How many times have you waited until the 29th of the month to hastily think up a slogan to fit a comp that closes on the 31st. Come on now. Confession time. Yes, of course you have. Me too. Far better, dont you think if you have ten or so wonderful slogans that youve spent time perfecting, from which to select one to fit that last minute competition. Wonderful. No more last minute rushes. No pressure. No bitten finger nails. Just excellent slogans when you want them. Purr-fect ! Oops, sorry, thats for my pet food comp! Just imagine, if judges have waded their way through thousands of fifteen word, rhyming slogans, which sound sleepily similar ZZZzzzzz. Oops nearly dozed off! Then wow! Your sparkling, short, snappy little number comes along. They sit up and take notice. “Hey Fred, listen to this.” “Thats our winner.” Magic words, eh? Thats what youre aiming for. Let me give you an example. My daughter decided she wanted to become a singer, “but”, she said. Why is there always a but? If youre a parent, youre probably no more nearer the answer than I am! “But what?” I ventured. “I cant afford the equipment.” “No worries”, I told her, “well win it, I said, more confident than I was feeling, when she gave me a three week deadline to win it. So we took ourselves off to the newsagents and bought four glossy music magazines. Out came Pun-ch Lines! snappy slogans. Under the “Music” heading, we selected one which fitted perfectly. The blurb in the text mentioned opera, classical music, golden oldies and catchy little tunes. “I want to sing using my new sound system because” “it would be a gold-en opera-tune-ity” 2,000 worth of music equipment later, what did she do. Promptly gave up singing! Daughters, whod have em! Lynne Suzanne is a competitions consultant, freelance writer and author of Win With Lynne Intaslogans, Pun-ch Lines! and Win Your Fortune in Prizes. FREE Win With Lynne - How to Win guide. http://www.win-with-lynne.co.uk Article Source: http://EzineArticles.com/?expert=Lynne_Suzanne http://EzineArticles.com/?Slogan-Writing-the-Easy-Way&id=149702 debt consolidation personal loan free money to pay off nursing school loans paycheck loans coupon thornton co tax limplications on hard money loan interest